Toddler TV Logos straight from the toddler’s mouth

August 19th, 2006

Last week, I posted a review of today’s most popular logos of Todder TV and analyzed them in the areas of design, emotion and representation. I then boldly declared the winner, loser and honorable mention (at least in my own mind) of each of these categories and overall.

Earlier today, I had the distinct honor of showing a 2-year old and a 4-year old - a true representation of the target Toddler TV audience - the logos I chose for that original post. They excitedly identified, like most kids would, most of the logos with energetic chatter about the characters and storylines.

But then they pointed to three of the logos and asked one, innocent question:

What are these?

Much to their confusion and my pride, they were asking about

• The Backyardigans - voted worst in Emotion
• Dragon Tales - voted worst in Design
• Higglytown Heroes - voted worst in Representation and Overall

I gave them both a lollipop, a high-five and my business card. “Call me when you can drive, kid. I can always use a great designer.”

For the full review, please read (or re-read) “The Best and Worst Logos of Toddler TV“.

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